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Believe it or not, email campaigns are here to stay. It may be hard to imagine in the constantly-changing world of digital marketing, but we hear it time and again. Your email list is a highly valuable component of your company’s digital  puzzle and continues to be a key way to communicate with your customers.

This year, be sure you are getting the most of your email campaign efforts with these 5 key steps >

Can a person with a disability use your website? This question has become a critical one to ask as we move forward with new standards for web design. Nearly 1 in 5 people in the U.S. report having a disability, and experts estimate that currently over 85% of websites are not fully accessible to disabled users. 

Discover more about web accessibility standards >

Email Marketing Platforms

Email is the leader of the marketing world and offers a wealth of opportunity for organizational growth. As an agency, we work with many different digital marketing services and have found that not all are created equal. Here's our list of pros and cons of popular email platforms to help you determine which management system is best for your organization.

See pros and cons for popular platforms

 

Today’s tech-friendly consumers are searching online for their goods and services. Sometimes organic SEO efforts are enough to achieve top billing in search engines… but for competitive keywords and phrases, consider advertising on Google AdWords. Done right, AdWords generates quality traffic to your website – your ads will more than pay for themselves.

Read our AdWords tips

 

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